RAD VIDEO LAUNCHES MAINSTREAM GAY & LESBIAN CINEMA AT RADVIDEO.COM

(San Diego, CA) – The year got off to a great start for San Diego-based RAD Video, Inc., with the launch of its new offering of mainstream gay and lesbian feature films at its www.radvideo.com website. Link to http://www.radvideo.com/gaycinema.php

RAD Video recently re-designed its popular adult retail website at the end of 2004. It’s a new look that received great response from both customers and adult industry insiders.

“Our next step was to offer the RAD Video Gay Cinema to our customers, something they have wanted for some time,” says RAD Video Online Marketing Director, Dwayne Custer. “With our new Gay Cinema, we’ve now created a one-stop shop for every discernible taste.” The new section offers only the best selection in gay and lesbian films on the market, featuring at least 10 genres of Gay and Lesbian-themed films, including drama, mystery, documentary, and comedy.

“We’re very selective of which films we offer at the Gay Cinema,” says Dwayne. “Our aim is to provide quality and selection, and we’re confident that our customers will be extremely pleased with what they find there.”

From the smaller, independent studios like Strand Releasing, Wolfe Video, TLA Releasing, Picture This! and First Run Features, to the major Hollywood “big boys” like MGM, Universal, Columbia and Warner, RAD’s Gay Cinema should cover all the bases for whatever gay-themed film titles its customers might be seeking.

“While RAD Video has traditionally targeted an all-gay, adult male audience,” says Dwayne, “this new launch will allow us to evolve and broaden our market like never before. Whether your pleasure is for gay adult video or the more mainstream, gay-themed cinematic films, you’re going to find it at RAD Video.”