DVD Empire.com Takes the Mystery Out of Shopping Online

Warrendale, PA (September 22, 2005) – For many consumers, shopping online is like shaking a magic 8 Ball: you never know what you are going to get. Although consumer confidence regarding online purchases has increased over the last five years, many shoppers are still nervous about taking the plunge and giving their credit card info to a web-based business.

DVD Empire.com (www.dvdempire.com ), a leading DVD video and entertainment retailer, is taking that concept to heart with their 8 ball sweepstakes taking place in September. Customers are offered a chance to “shake the 8-ball” after they complete an online order for a chance to win immediate savings ranging from $1-$5 on their current order. In addition to the instant savings, customers are also given a scratch-off game piece in their order for a chance to win a big-screen TV, Windows Media Center, iPods, PSPs and more. Everyone that plays the game is an instant winner of some kind.

DVD Empire.com has made consumer trust a major priority and it has paid off. “We do everything we can to assure consumers that their data is safe with us,” commented Jeff Rix CEO and Founder of DVD Empire.com. “The problem is that anyone can put up a website offering products for sale, but not everyone has the most honest intentions. It is paramount for established websites to set themselves apart and establish a trust-based relationship with their customers.”

Setting yourself apart in the online marketplace means making the customer feel comfortable with their decision to purchase from the first click to the moment they receive their order. DVD Empire.com has leveraged custom-engineered, in-house technology to keep customers informed of every possible detail before, during and after the transaction. For instance, DVD Empire.com boasts one of the most advanced online order tracking systems available to consumers. Before customers add an item to their cart they are informed of its availability via a real-time stock status system. This allows the customer to make an informed decision regarding their purchase – if the product is “in stock” it can ship the same day or the very next business day. If the product is out of stock, customers can decide to wait for the product or select something else.

Once the purchase has been made, customers are sent confirmation emails every step of the way so they are aware that we have received their order, alerted if there is a problem with their order and automatically notified when their order ships. During this process, the customer also has the option to edit their order online by adding/removing products, changing the shipping method or canceling the order altogether.

This powerful tech infrastructure combined with world-class customer service ensures that customers are happy and return for future purchases. DVD Empire.com has been selling DVDs Games CDs and more online for over 8 years. In 2005, DVD Empire.com was included in Internet Retailer’s (www.internetretailer.com ) Top 400 Guide of the best online retail websites.

More information about DVD Empire.com can be found by visiting www.dvdempire.com